Denise Reeser
Teaming Partner
Ms. Reeser is an accomplished healthcare IT professional with more than 25 years' progressive multi-disciplinary healthcare management and consulting experience in a variety of healthcare information system settings, including government agencies, large prime integration companies, large multi-state healthcare organizations, community hospitals, behavioral health institutions, and long-term care facilities.
As a senior information technology and sales executive, her professional accomplishments encompass executive education, information system strategic plan development, information systems department assessment and restructuring, vendor evaluation and selection, contract negotiations, project management and system implementation. Ms. Reeser has also developed effective sales strategies resulting in consistent opportunity closures and corresponding revenue growth and was an authorized negotiator and primary administrative point of contact for all GSA (federal government) related business.
Representative Client Experience:
· Completed a multi-faceted clinical project where she project managed the development of a physician engagement strategy, business process redesign, documentation standardization, vendor selection, return on investment analysis, and contract negotiations.
· Developed an IT Strategic Plan and managed the subsequent system evaluation and selection for a 200+ bed metropolitan hospital.
· Collaborated with a State healthcare agency in the development of a design specifications “blueprint” for a statewide health information exchange.
· Worked with a State hospital association and managed a two-phased project to (a) Determine the feasibility of implementing a state-wide clearinghouse for HIPAA transactions; and (b) Select the most appropriate implementation partner.
· Conducted market research projects for a major healthcare information technology vendor on small community hospital IT requirements and senior nurse executive awareness of healthcare IT vendors and the impact of their products on clinical practice.
· Managed the overall business relationship with a large prime integrator on a multi-million dollar commercial product installation for the Veteran’s Administration.
· Facilitated an executive team in visioning and strategy development for information services at a multi-state healthcare network and provided client management for a multi-million dollar ERP implementation and enterprise network redesign at the same healthcare network.
· Provided project management to a metropolitan academic medical center which included management of several IT projects and contract negotiation services which resulted in a multi-million dollar contract with a major systems vendor resulting in more favorable business and legal conditions.
Subject Matter Expertise:
· IT Strategic Planning
· Systems Evaluation and Selection
· IT Market Research and Supplier Strategies
· IT Contracting with the Federal Government
· Health Information Exchange
Prior Experience:
Ms. Reeser was Regional Vice President for ACS Healthcare Solutions where she was responsible for business development and client delivery across 3 states, Washington DC and the federal government.
Prior to her consulting career, she held the position of Chief Information Officer at a 400+ bed healthcare system. During her tenure, she directed numerous strategic and tactical IT initiatives including a major clinical systems selection. Ms. Reeser’s early healthcare provider based experience included over 10 years as the senior IT executive at a community based hospital where she implemented an integrated HIS including all prerequisite infrastructure and IT requirements.
Education/Affiliations:
Ms. Reeser education includes a Master of Business with a concentration in Finance from Temple University, and Bachelor of Science in Health Planning and Administration from the Pennsylvania State University.
She is a Senior Member in the Healthcare Information Systems and Management Society (HIMSS), Vice President of the Board for the Maryland HIMSS chapter, Chairperson for the Maryland HIMSS Chapter Program Planning Committee and a member in the American College of Healthcare Executives (ACHE).
Ms. Reeser also serves as the Maryland HIMSS RHIO Roundtable Liaison and on the task force of the National HIMSS RHIO Best Practices. In that capacity she works with the national HIMSS organization on education, information dissemination, etc. regarding Health Information Exchange. She has also served on the Maryland Health Care Commission’s Task Force on Service Area Health Information Exchange.
Speaking/Articles:
She co-authored an article on practical steps in Regional Health Information Organization (RHIO) development.
Associated with HCIC since 2006
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